Self Description Selling Yourself

How The Right Words Help You Sell Yourself

The art of marketing yourself can be difficult for a lot of people. I am sure you are confident and capable, but you’re probably quite modest too, so the idea of selling yourself doesn’t come naturally.


I’m going to show you how to sell yourself without being too pushy or feeling uncomfortable.

Selling yourself well doesn’t mean talking just about yourself or arrogantly telling others how great you are. By selling yourself, in an interview or an informal networking meeting, I mean thinking first about the employer’s needs and expectations and figuring out how you can create value for their organization.

Approach ‘Selling’ Yourself This Way:

What does the potential employer really need from a new employee? What specific technical work skills and workplace competencies and personal qualities is the employer looking for?

Now if you can ask those questions dispassionately, you should be able to identify your own strengths that match and gently weave them into every conversation you have.

So what I’m really saying is that it means tapping into the employer’s aspirations for new workers and reducing their anxieties about employing you because any new hire could prove to be an expensive mistake. By meeting needs and building rapport with the interviewer, your success rate will rocket.

When you think about self marketing as being about how to add value, what you need is a value proposition. The elements on this page: your summary profile, your career overview and your key strengths statements all become part of this approach. The ideal value proposition is concise and appeals to the customer’s (the hiring manager’s) strongest decision-making drivers.

A value proposition is a short statement that tells your prospective boss why she should buy your skills and experience and your career overview self marketing statement, which is the real answer to ‘tell me about yourself’ should be exactly that; communicated effectively it will achieve optimal results.

Add Value Rather Than Taking…

‘Selling’ Yourself’

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In this 14 page ebook I’m going to show you how to sell yourself without being too pushy or feeling uncomfortable.

A strong and differentiated value proposition can go a long way to position you to succeed in your target market as it opens the door so that someone might be willing to meet with you.

Start by identifying your skills. This is the way you get that job and being able to talk about your abilities and expertise gives you the best shot.

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Understand your personal transferable skills and how to describe your personality with these descriptive words & phrases.

How to assert yourself in a job interview, without upsetting the interview, or you can be assertive when filling in job applications forms. And, no, it is not about being pushy or bragging.

The way to create a favourable first impression is to be sure you appear confident and open.

Include some examples of your strengths and achievements which relate directly to the requirements of the new job.

Your Answer to “Tell Me about Yourself” at Job Interviews